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“Hopeless, Helpless, More Younger” K-Youth 2023

“Hopeless, Helpless, More Younger” K-Youth
2023 청년보고서 '희망금지'
Concept : “Hopeless, Helpless, More Younger” 

Today, Is there any safety lock for saving the minimum number of lives? 
We asking for some safety policy from the government for young people has been falling darkroom. 

Inspired from [MBC "The Probing Straight" 207] 2023 The Youth Report 'Hope Ban' 

참고 : [MBC 탐사기획 스트레이트 207회] 2023 청년보고서 ‘희망 금지’ (23.04.23) 
Video Link : https://youtu.be/f_AZQvPkkhc Program 
Official Site : https://program.imbc.com/straight
WorkFlow
Work Flow : Why I created this: In Detail
This was my second motion graphics project. I've used learned various functions in the images, making them excessively colorful. They're too colorful too much. You can't discern the main color, Can you? I failed to establish proper eye-tracking to determine where to begin and end. Additionally, I realized that I hadn't looked up any references during making this.
Modify : The main point is the reason why I wanted to create this.
(Find out the way to better expression)
My teacher advised, "It's a nice expression, like a chain on the character design. I almost understand why you're using colorful text. I guess your intention was to apply the functions you learned in the previous lesson. However, there are too many elements in the images. The text is too colorful, and it disrupts the visual flow for the viewer. How about trying it this way? If you change fully to a darker tone and think more about how to express it in a better way, You should do better than this."

So I changed color entirely. I changed all the images to black tones and added more detail; including shadows, rain, thunder, and other movements. And also I removed an unnecessary window and other cloggy elements. and I changed the suggested bit-rate in varying ways originally for the design's intention and expression.

I created various videos/images and compared them to determine what was better than before. I also paid attention to what I was originally tying to express. 

But I couldn't test what is better than before because the suggested work size was horizontal format. The horizontal format video takes a lot of time to analyze based on user responses. Therefore I couldn't quickly determine which one people prefer more in the social Networks.

Finally, I decided to create a second video in a vertical format for testing on the Social Networks(Youtube Shorts, Instagram Reels). The insights data was important to me as someone who wants to become a a marketer and content provider. But, There's no response against my expectations. I thought this video would appear as a dynamic response. I hoped to get the insight data to analyze like a previous video one(Newjeans).

I didn't give up because the more important thing was to find a better way of expressing why I wanted to create this. I imagined the youth in the news, as I've had an experience similar to theirs. Although I didn't stop to express more more detail even when I felt gloomy and came up with a bad idea. I thought If I were a designer, a designer's mission is to keep creating even during painful times. Maybe this mission is equivalent to other workers; a marketer and content provider like me who hope to get a job.
Behind Story : Chain Expression
Nowadays, socially isolated youth are not just stopping their actions. It's just my speculation, They would always want to go out and become a nice person. Unfortunately, Our society doesn't readily accept people as they are.
 
Social recognition is often limited to graduates of prestigious universities or white-collar workers. As time passes, society becomes more competitive.

Society is evolving, imposing numerous criteria for individuals to fit in as ordinary members. In fact, one contributing factor is social networks. There are numerous issues. Many documentaries talk about new diseases from depression and harming own body, to suicide. How about easily blame  others and lose empathy, comprehension now? It is continuous even now. 

Online society has some permission to become a social member too. Many companies grown by people's personal data. The data is the power of the social networks. Some apps have permission requirements or require an invitations to become a user. 

Some people says that online social networks is nothing. But We live in the smartphone age.
Instagram has replaced business cards. 

The 'Like' button is so simple. just a double tap expresses "I like this.". If I don't want to be ignored on social networks, I need more followers and 'likes' than others. 

However, that doesn't explain encompass every aspect of a person's life. Have you ever thought about the others' hard happiness behind the facade of the post on Instagram? I've posted even when I crying. why? Because to get to the Algorithm, I need to post daily on the Social media platforms.

I've experienced this society too. That's so tired. but I don't stop that to become a marketer or content creator, or content provider and I need to know what people like.

The chain is an expression blocking the youth can't go anywhere.
Additionally, Thunder represents the shock that young people experience after graduating.
I don't know how some expression can delve into someone else's mind. The anguish has always stood by me since I even moved my major from visual communication design to the department of business administration 15 years ago. I always wondered how to fit into this societal phenomenon and my major, as I was originally trained in visual communication design.
If you're in a social isolation society, Don't be too hard on yourself. There's no wrong with your effort. I believe you've tried many things to solve your problems and worked hard, right? You worked hard. No one can criticize your efforts to live your life. Don't compare others. There are various ways of life for each person, including myself.
Please take good care of myself. and Let's living our own way!
Draft Sketch
My teacher said "You have the ability to draw with great skill. However, Why can't your artwork skills catch up to your sketching? HaHa...
The resume is one of the elements in the motion video.
“Hopeless, Helpless, More Younger” K-Youth 2023
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“Hopeless, Helpless, More Younger” K-Youth 2023

"2023 청년보고서 희망금지" Concept : “Hopeless, Helpless, More Younger” Today, Is there any safety lock for saving the minimum number of lives? We asking Read More

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